Retail E-Commerce Site
Support status for companies selling abroad through their own e-commerce site using the DTC (Direct-to-Consumer) model.
Companies with Retail E-Commerce Status
Companies benefiting from support under retail e-commerce site status
Wall Art İstanbul / Artepera / Oobje
ASKON DEMİR ÇELİK SAN.TİC.A.Ş
Sefamerve
EST MARJİNAL MEDİKAL TANITIM VE İLETİŞİM SAN. TİC. A.Ş
IWA Concept
IWA CONCEPT HEDİYELİK EŞYA MOBİLYA İTHALAT İHRACAT SAN. VE TİC. LTD. ŞTİ.
Modanisa
MODANİSA ELEKTRONİK MAĞAZACILIK VE TİC. A. Ş.
Omac
OMAC PAZARLAMA VE BİLİŞİM HİZMETLERİ TİCARET LİMİTED ŞİRKETİ
Damat Tween
ORKATEK TEKNOLOJİ İLT. TUR. HİZ. VE PAZ. TİC. AŞ
Bee'o / Bee&You
SBS BİLİMSEL BİO ÇÖZÜMLER SAN. VE TİC. A.Ş
InsigneArt
DEKOR SANAT REKLAM DEKORASYON SANAYİ VE TİCARET A.Ş
* Data compiled from Ministry of Trade sources.
What is Retail E-Commerce Site Status?
Retail E-Commerce Site status is defined for companies established in Turkey that conduct retail sales abroad through their own e-commerce site and meet the conditions specified in Article 7 of the Circular.
Applications are made to the E-Export Secretariat with the EK-Retail E-Commerce Site Application Form and attached documents. Applications deemed suitable following the review are included in the support scope by the General Directorate.
Application Conditions
Online Sales Ratio
At least two-thirds (66%) of total sales revenue in the previous calendar year must come from online sales.
Brand Sales Weight
Sales weight of products from own or organically linked company brands must be at least one quarter (25%) of total sales revenue.
Invoicing Requirement
Invoicing for e-commerce and e-export sales must be done through the company's own legal entity or organically linked companies.
Place of Business in Turkey
The company with economic unity must have its place of business in Turkey.
Minimum Activity Duration
Retail e-commerce sites subject to support must have been operational in the last two calendar years.
Security and Infrastructure Requirement
The sales platform must demonstrate that it meets minimum security requirements for consumers; through trust seal, internationally valid certificate or documents from an international e-commerce infrastructure service provider showing that the services specified in the application form have been received.
Payment and Logistics Integration
The site must have payment and logistics integration infrastructure.
Minimum Export Performance
The export amount in GB for the previous calendar year and/or the total export amount declared as e-commerce in BGB for own or organically linked company must be at least 500,000 US dollars.
Alternative Financial Scale Requirement
If the 500,000 US dollar export requirement cannot be met, the net sales amount for the previous calendar year must be at least 1,000,000,000 TL according to ETBIS records.
Additional Site Limit
Beneficiaries may benefit from support for a maximum of 4 retail e-commerce sites, excluding country code top-level domain extensions.
For additional sites, only security and integration requirements need to be met.
Frequently Asked Questions
Support Scope
- ✓ Digital Marketplace Promotion Support
- ✓ Order Fulfillment Support
- ✓ Marketplace Commission Expense Support
- ✓ Online Store and Target Country E-Commerce Stakeholder Services Support
- ✓ Market Entry Report Support
- ✓ International Marketplace Integration Support
- ✓ E-Export Promotion Support
Support rates and upper limits are applied in accordance with the relevant legislation.